Marketing Management Association
Winning Papers Archive
| Year | Paper |
|---|---|
| 2021 | **DISTINGUISHED RESEARCH AWARD** in Consumer "Behavior and B2b The Arrival of Self-Driving Vehicles: A Profile of Potential Drivers" Kevin Elliott, Minnesota State University Mankato Mark Hall, Minnesota State University Mankato Juan Gloria Meng, Minnesota State University Mankato **DISTINGUISHED RESEARCH AWARD in Cross-Cultural, Ethics, and Social Responsibility** "Influence of Social Media Factors on Turkish and U.S. Facebook Users" Tugba Bingol, Nichols College Leila Samii, Southern New Hampshire University Tej Dhakar, Southern New Hampshire University **DISTINGUISHED RESEARCH AWARD** in Branding, Strategy and Research** "A Survey of Historical Marketing Influences on Artisan Vendors" Aruna Sadasivan, Georgia College and State University Samuel Mullis, Georgia College and State University Mary Kay Rickard, Georgia College and State University Doreen Sams, Georgia College and State University **DISTINGUISHED RESEARCH AWARD in Social Media and Digital Marketing Track** "Connecting Social Media Consumer Engagement and Brand Advocacy Through Brand Involvement: A Case of Competitive Mediation" Brian Vander Schee, Indiana University James W. Peltier, University of Wisconsin–Whitewater Andrew J. Dahl, University of Wisconsin–Whitewater |
| 2019 | Can Social Media Ads Facilitate Retail Therapy? An Investigation of Psychological Outcomes of Ad Engagement in College Females Alissa Russell, Saint Mary’s College James Rogers, Saint Mary’s College |
| 2018 | Social Media Sentiment and Firm Value Chanchal B. Tamrakar, Georgia Southern University Tae-Hyung Pyo, University of Idaho Thomas S. Gruca, University of Iowa |
| 2017 | Brand Marketing via Facebook: An Investigation of the Marketing Mix, Consumer-Based Brand Equity and Purchase Intention in the Fitness Industry Benjamin K. Wright, Ball State University |
| 2016 | "Product Information and Consumer Choice Confidence in Multi-item Sales Promotions" Demetra Andrews, Indiana University Northwest |
| 2008 | "Proposed Model for Evaluating C/LMS Faculty Usage in Higher Education Institutions" James Janossy, DePaul University |
| 2007 | "Early Requirements for a Marketing Management Support Systems for Exporters from Less Developed Countries: The Case Study of Ethiophen Coffee" Maggie O'Connor, Penn State- Berks |
| 2006 | "The Classifications of Information Systems Integration (ISI): ISI-MATRX" Thawatchai Jitpaiboon, Ball State University T.S. Ragu-Nathan, University of Toledo Mark A. Vonderembse, University of Toledo |
| 2005 | "After the Pilot:Integrating Enterprise Resource Planning Systems Info the College of Business Curriculum" William C. Brown, Minnesota State University |
| 2004 | "E-Commerce Web Site Quality: A Conceptual Framework" Subba S. Rao, University of Toledo Mei Cao, Ph.D. candidate, University of Toledo |
| 2003 | "Integrating ERP Implementation with Change Management Process " Purnendu Mandal - Marshall University |
| 2002 | "A Model Of Network And Internet Security For Web-Based Database" Charlie Yong-Sang Shim, South Dakota State University Ali Salehnia, South Dakota State University Jung Y. Kim, Soth Dakota State University Kim, Sung Shin, South Dakota State University |
| 2001 | "Accessibility of Midwestern Universities' Web Sites: Meeting the Guidelines of the Law" Chaeletta F. Gutierrez. Northern Illinois University |
| 2000 | "Collabrating to Compete: Strategies for active Learning in Information Systems" Kathleen Molnar, St. Norbert College Raj Devasagayam, St. Norbert College |
| 1999 | "Using Legos/Logo to Teach Information Systems Concepts: A Constructionist Approach" Kathleen K. Molnar, St. Norbert College |
| 1998 | "An Instrumnet to Measure the Effectiveness if IS Development Groups" R. Prusad Bingi, Indiana University Purdue Deepak Khazanchi, Northern Kentucky University |
| 1997 | "Strategic Use of Technology: Close Encounters" Linda V. Knight, Illinois Valley Community College James D. White, Chicago Board of Trade |
| 1996 | "Neural Network Applications in Business: A Review & Analysis of the Literature (1988 - March 1995)" Bo K. Wong, Youngstown State University Dotyy Oliva, Youngstown State University |
